Craiova has a different kind of smile: Experience the premium DENT ESTET treatment

A healthy, beautiful smile is, without a doubt, something we all aspire to. However, even if we are not entirely satisfied with the appearance of our teeth, we do not always manage to give them the care they need. A study carried out by DENT ESTET shows that, although 88% of respondents say they are concerned about their dental health, only 55% consider it to be at an optimal level.

Nevertheless, things are changing, slowly but surely. We are becoming increasingly committed to improving our health and physical appearance, and a straight, white, and sparkling smile seems to be a priority when it comes to personal image.  

We are seeing this trend at the DENT ESTET Craiova dental clinic, where you will find a full range of modern treatments, from transformative cosmetic procedures to complex restorative solutions. For the past three years, since we opened our clinic at 8 Nicolae Titulescu Boulevard, our team of 16 dedicated professionals has been combining innovative procedures and techniques with the latest technologies, ensuring that every experience is as precise and personalised as it is comfortable.

“Current trends show a growing interest in minimally invasive treatments, natural aesthetic solutions and proactive dental care, a sign that people want safe and long-lasting results. At DENT ESTET Craiova, we successfully combine a multidisciplinary approach with technical precision to create beautiful, natural-looking results that boost confidence,” says Dr. Alexandru Georgescu, Medical Director of DENT ESTET, a general dentist, specialist in periodontology, renowned implantologist and Doctor of Medical Sciences. 

Behind every perfect smile lies expertise. And at DENT ESTET Craiova, this expertise combines with state-of-the-art technology to turn patients’ wishes into tangible results. Here, we are not just talking about treatments, but about how science, experience and innovation complement one another, creating an environment where every detail matters.

The dental clinic in Craiova benefits from the vision and leadership of Dr. Alexandru Georgescu, one of the most respected voices in implantology in Romania, recognised both nationally and internationally. The first dentist to join the DENT ESTET team back in 2002, Dr Alexandru Georgescu is now the group’s Medical Director and a professional with over 18 years’ experience in complex dental implant treatments. Under his guidance, the dental clinic in Craiova has become a benchmark for patients seeking successful complex oral rehabilitation.

What defines Dr Georgescu is not only his medical expertise, but his holistic view of oral health – a perspective that looks beyond teeth and gums to the functional, aesthetic and emotional balance of each patient. His dual specialisation – as a consultant in General Dentistry and a specialist in Periodontology, alongside his PhD in Medical Sciences – enables him to tackle cases in depth, with a comprehensive understanding of every stage of the treatment plan.

In implantology, his experience is synonymous with excellence. He is one of the promoters of Nobel Biocare’s premium dental implant systems in Romania, specialising in complex oral rehabilitation, including All-on-4®solutions.  

His expertise is internationally recognised, with Dr Georgescu being the first dentist in Romania to become a member of the International Team of Implantology (ITI), the most prestigious global association in the field, and he serves as a Nobel Biocare™ Ambassador.

And when he leads the team in Craiova, you know you’re in safe hands – because in Craiova, global expertise meets local reality, transforming the clinic into a place where advanced technology and the doctors’ experience work together to create natural, healthy and confident smiles.

Aesthetics as an art form

Cosmetic dentistry is not just about a beautiful smile – it is an art form. At DENT ESTET Craiova, we believe that every smile tells a different story: it can express confidence in the boardroom, joy during family moments, or warmth when meeting loved ones. That is why our first step is to listen to you, to understand who you are, what you want, and what emotion you want your smile to convey.

Then, we turn this vision into a carefully crafted plan. Every detail matters: the proportions of your teeth, the symmetry of your face, the way your smile ‘settles’ in the light.

And to achieve the results you desire, we use 3D digital simulations, professional photographs and advanced tools, such as Digital Smile Design software, to visualise the result before treatment begins. And when we move on to the implementation stage, digital expertise is complemented by the craftsmanship of our artisans: experts in advanced dental aesthetics, talented ceramists, and hygienists with an eye for detail.

Dr Adelin Radu, a specialist in Dental Prosthetics, plays a key role in this journey. For him, dental aesthetics is not just about technique, but also about emotion. Your smile must be beautiful, but also functional; expressive, but also healthy. That is why his mission is to find the perfect harmony between the artistic aspect and the balance of your bite.

Thanks to Dr Adelin Radu’s expertise, aesthetics is elevated to an art form, and technology becomes the tool through which this art comes to life. At our clinic in Craiova, you will have access to some of the most advanced concepts in global dental aesthetics:  

• Digital Smile Design (DSD) – shows you your final smile even before treatment begins. It is not just a visualisation, but a precise preview of the result.
• MODJAW™ 4D functional analysis – by analysing jaw movements in real time, Dr Radu ensures that your smile is not only beautiful but also long-lasting, perfectly adapted to the way you speak, chew or smile. 

A complete transformation with premium braces

At DENT ESTET Craiova, orthodontics isn’t just about achieving straight teeth – it’s about a smile that suits you naturally, functions properly and truly represents who you are. Every day on social media, we see filters that promise instantly perfectly aligned, white and sparkling teeth.

However, our approach is a holistic one: we want you to enjoy a healthy smile, fully adapted to your facial features, not just one that looks good in photos.  

“Patients often come in with a filtered image of how they want to look. My role is to help them achieve an improved version of themselves, but one that is realistic, healthy and sustainable over time. Every treatment plan we draw up is a personalised solution, supported by technology and guided by expertise. “We have a range of premium solutions for patients seeking a genuine transformation,” says Dr Cristina Erciulescu.

At DENT ESTET Craiova, every treatment involving braces and clear aligners begins with a thorough assessment of functional needs and facial aesthetics. Among the solutions we offer are Invisalign aligners, which provide a range of benefits that have transformed the way patients view orthodontics:

• Almost invisible: the aligners are transparent and hard to spot even up close.
• Comfortable to wear: you can remove them when eating, drinking or brushing your teeth.
• Comfortable design: specially developed material with high biocompatibility.
• Predictable results: 3D digital planning that shows you the transformation even before treatment begins.

For patients combining orthodontic treatment with restorative procedures – such as veneers or dental implants – we use special planning protocols. These synchronise the stages of treatment so that tooth alignment aligns perfectly with the timing of implant placement or other necessary procedures.  

At DENT ESTET Craiova, the end result is important, but the experience that leads you there matters just as much. That is why we have reimagined what a visit to the dentist looks like, feels like and how it unfolds. From the moment you step into the clinic, you realise you’re not entering a typical dental practice, but a space designed to offer you comfort, calm and confidence.

The entire ambience has been created with the intention of breaking away from the cold, strictly clinical aesthetic of traditional dentistry. The design is sophisticated yet warm; elegant yet friendly; modern yet relaxing. It is a place where patients are welcomed with care, and the attention to detail is evident from the very first moments.

Appointments are tailored to your schedule and needs, communication is transparent, and every step is explained clearly and without haste. From reception to the initial consultation, from digital planning to the treatment itself, everything is designed so that you feel you are part of a process that is as professional as it is pleasant.

This is our philosophy: to create a medical journey that becomes a memorable experience in itself, one that makes you want to return not just for the result, but for the way you were treated.

We invite you to discover for yourself what we have built at DENT ESTET Craiova: a space of trust, advanced technology and people who put their heart and soul into every smile. Take the first step towards the premium experience you deserve. It’s time to choose the excellence of DENT ESTET Craiova!